Monday, 22. September 2014 0:54
If one is to believe Susie Hodge and Jackie Higgins, authors of Why Your Five-Year-Old Could Not Have Done That: Modern Art Explained and Why It Does Not Have to Be in Focus: Modern Photography Explained, respectively, a significant portion of “modern” art is little more than artistic masturbation. These writers certainly do not say that; what they do say on page after page is that much recent art has been produced for the entertainment and pleasure of the artists and those few who are knowledgeable enough to get the joke. Additionally, that art which is not meant to be an inside joke, does little more than make an obscure comment on the contemporary art world, or the medium, or the audience. Such comments are just another form self-referencing self-pleasure.
And the comments can be mean-spirited. One artist is said to create work “to satirize…the inflated esteem for traditional materials…to mock viewers for their acceptance without questioning…to ridicule artistic conventions and snobbery.” Now all of that may need doing, but when one reads it over and over and over again, it’s not just a single artist attacking the current state of art, it’s a trend. And on top of that, many times the artist’s intent is so inwardly-directed that it has to be explained.
The artistic inside joke, and art produced for the entertainment and pleasure of the artist and a close circle of like-minded friends is not new. Remember Marcel Duchamp? However, Jed Perl in his review of Jeff Koons: A Retrospective makes the point that Duchamp, the “inventor” of the readymade, meant Fountain as personal and private joke—a comment on the art world certainly, but probably not intended for exhibition. That is a very different sort of thing from the gaggle of artists producing and showing work simply to be able to pleasure themselves with a sly giggle.
And what gives them pleasure is the self-reflexive, the inside-inside joke or comment: “photography that is about photography;” paintings and sculptures which are comments on the art world wherein they exist and nothing else; plays about doing plays; movies about making movies; books about writing books.
There is certainly nothing wrong with writing or painting or photographing material that is self-reflexive. There is, however, at least in my mind, a problem when the work of art does not reflect or comment on its world in a way that a potential audience of non-insiders might understand, when it serves merely to entertain the maker and those three people who “get it.”
Certainly there are artists who are commenting on things outside the art business, but sometimes it seems that the ones who are making the money are the ones who are participating in the inside jokes. Perhaps because those who support the arts with their dollars want to be in on the joke, so whether they get it or not, they buy a couple of tickets, or a painting, or a piece of sculpture, thereby proving that they’re “in the know.”
Wanting to be in on the joke is a very different thing from actually appreciating or understanding a piece of art. As Perl points out, those who hail Koons as “the high-gloss reincarnation of anti-art” likely do not “know what anti-art is all about.”
It seems to me that while inside-joke art is interesting, and even apropos of the current situation of the arts, it’s cheap. It’s masturbation. It enables the maker and his/her inner circle to be privately funny and sly and ironic at the expense of everyone else. And more often than not, it is the obvious joke, the easy joke that allows the artist to avoid dealing with a broader world, doing real work, using real imagination, making real art.